I had been looking for the right song for my music video which i found with The Colours song "Tonight I let you go" but i now had to figure out who my target audience would be and wasnt quite sure who.
I found out that The Colours are an Indies Rock band so my target audience would be people who are fans of indie music. It would also mainly be targeted at young people from ages 15-20 as thi would also be the ages of people in my music video. It would be targeted at people who dress like Indie rockers aswell it may not nescessarily be the dress sense in the music video but will still appeal to that target audience. The digipack and the magazine advert will also help contribute to reach this specific target audience.
